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Concentrations | BS in Business Administration

Students in the BS in Business Administration program may select an area of concentration from the following, totaling 12 credits.

AI in Business (all of the following)
NOTE: this concentration is offered through a collaboration with Acadeum with some classes fully online and remote and others in-seat.
BUSN XXX AI for Business (3 credits)
BUSN XXX Database Management and Data Ethics (3 credits)
BUSN XXX Data Visualization for Business Analytics (3 credits)
BUSN XXX Business Intelligence: Tools and Concepts (3 credits)
Cybersecurity (four of the following)
NOTE: this concentration is offered through the Rize consortium with some classes fully online and remote.
BUSN 403 Fundamentals of Info Systems II (3 credits)
CYBER I Introduction to Cybersecurity – Taught By Rize/LCMC Faculty (3 credits)
CYS II Cybercrime and Governance – Taught By Rize/LCMC Faculty (3 credits)
CYBER VII The Future of Cybersecurity – Taught By Rize/LCMC Faculty (3 credits)
Entrepreneurship (all of the following)
NOTE: this concentration is offered through a collaboration with Acadeum with all classes fully online and remote.
BUSN 2XX Introduction to Entrepreneurship (3 credits)
BUSN 360 Innovation and Entrepreneurship (3 credits)
BUSN 376 Entrepreneurship Business Planning and Growth (3 credits)
BUSN 434 Entrepreneurship and Small Business (3 credits)
Finance (four of the following)
BUSN 405 Corporate Financial Analysis (3 credits)
BUSN 406 Investments (3 credits)
BUSN 407 Capital and Money Markets (3 credits)
BUSN/ECON 419 International Finance (3 credits)
ECON 304 Intermediate Price Analysis (Microeconomic Theory) (3 credits)
ECON 305 Money and Banking (3 credits)
ECON 306 Intermediate Income and Employment Theory (Macroeconomics) (3 credits)
Digital Marketing (four of the following)
NOTE: this concentration is offered through the Rize consortium with some classes fully online and remote.
BUSN 307 Market Management (3 credits)
BUSN 409 International Marketing (3 credits)
BUSN 410 Services Marketing (3 credits)
COMM 343 Advertising (3 credits)
COMM 413 Public Relations (3 credits)
DAM II Foundations of Data Analytics II – Taught By Rize/LCMC Faculty (3 credits)
DMARK IV Digital Marketing Analytics and Experimentation – Taught By Rize/LCMC Faculty (3 credits)
Healthcare Management (all of the following)
BUSN 240 Introduction to U.S. Healthcare Policy and Systems (3 credits)
BUSN 250 Healthcare Marketing (3 credits)
BUSN 340 Hospital and Healthcare Management (3 credits)
BUSN 440 Intro to Hospital and Healthcare Finance (3 credits)
Marketing (four of the following)
BUSN 210 Introduction to Sports Management (3 credits)
BUSN 307 Marketing Management (3 credits)
BUSN 380 Social Media Marketing (3 credits)
BUSN 409 International Marketing (3 credits)
BUSN 410 Services Marketing (3 credits)
COMM 343 Introduction to Advertising (3 credits)
COMM 413 Public Relations Project Management (3 credits)
Sports Management (four of the following)
BUSN 210 Intro to Sports Management (3 credits)
BUSN 211 Sports Marketing and Consumer Behavior (3 credits)
BUSN 310 Sport and Society (3 credits)
BUSN 322 Sports Event Production and Facility Management (3 credits)
BUSN 420 Advanced Sports Business Strategies in Debate (3 credits)